WeArisma is highlighted in Business Insider as one of the most promising marketing companies, praised by VC Rupa Popat for its six years of global data, positioning it as a leading independent source in influencer marketing.
Published On: October 7, 2022
WeArisma is featured in Business Insider as one of the most promising marketing and advertising companies according to VC’s, recognising our innovation and capabilities.
Rupa Popat, founder and managing director of Araya Ventures says, “WeArisma’s six years of data across 15,000 brands and more than 70 countries differentiates the company from its competitor set. That data “makes them the only credible independent global source of data in the market who can apply the ‘Moneyball’ approach to influencer marketing.”
“Marketer spending on influencer campaigns will surpass $4 billion this year, according to Insider Intelligence, and WeArisma, an early mover into the space that launched in 2015, is primed to capitalize. The company has already secured a portfolio of big brands in the EMEA and APAC region”.
“We have nearly doubled our growth in the last year and have had the privilege to work with some of the top brands in the world across 30 countries in EMEA, APAC and the Americas.” says Wearisma CEO Jenny Tsai.
Read the article here.
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Both influencer marketing and traditional advertising can achieve broad reach and foster trust—yet they do so with different strengths and challenges. Influencer marketing builds trust through personal, authentic endorsements that resonate with targeted audiences, often leading to higher engagement and a sense of community. Traditional advertising, on the other hand, leverages the credibility of established platforms and can quickly raise brand awareness across a wide audience.
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WeArisma is a specialist in precision earned media and influencer marketing trusted by leading brands and agencies globally. We leverage cutting-edge AI and unparalleled global data and insights to predict creative strategies that drive brand influence, grow communities, and optimize business results—removing guesswork, reducing risk, and ultimately driving real business growth.
