WeArisma in Women’s Wear Daily on the Met Gala’s most influential brands

A new report by London-based WeArisma reveals that engagement rates soar when celebrities mention their outfits on social media, even briefly. We are thrilled to share our feature in Women’s Wear Daily, focusing on the Met Gala’s most discussed brands. Discover the impact of Dua Lipa’s Chanel partnership, how collaborations with Gen Z favorites boosted engagement for Simone Rocha, Valentino, and Dior, and find out who drove a remarkable 1,945.4% engagement rate for Valentino.

Published On: May 10, 2023

WeArisma Highlights Impact of Celebrity Endorsements at Met Gala

“A new report by the London-based WeArisma shows that engagement rates surge when a celebrity talks on social media about what they are wearing, even if the mention is brief.”

We are delighted to share WeArisma’s feature in Women’s Wear Daily on the Met Gala’s most talked about brands among influential sources.

Find out:

    • What was the impact of Dua Lipa’s partnership with Chanel

    • How partnerships with celebrities popular among Gen Z helped Simone Rocha, Valentino and Dior achieve the highest engagement rate

    • Who drove a 1,945.4 % engagement rate for Valentino

Read the full article here

Insights

Stay Up to Date with Our Latest Industry Insights

Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.

A person with short curly hair wearing a yellow sweater sits at a desk, viewing a large wall-mounted screen displaying a colorful data dashboard with various pie charts, bar graphs, and line charts in a modern office setting. A plant is partially visible on the left, and a printed chart is pinned on the wall to the right.

Beyond Discovery: Integrated Influencer Marketing Tools for the Complete Campaign Lifecycle

Influencer marketing has transformed significantly in recent years, expanding beyond simply identifying social media personalities with substantial followings. Today’s successful campaigns require sophisticated systems that address the entire marketing process, from strategic creator selection through content development to comprehensive performance analysis.

Unlock the Future of Fashion Influence

WeArisma’s Fashion 2025 State of Influence Interactive Report – Your Essential Guide to Beauty Brand Success in the Digital Age. 

The fashion landscape is evolving. Traditional strategies no longer guarantee success – Resonance, Virality, and Authentic Engagement are beginning to define market leaders. 

Our latest Fashion 2025 State of Influence Report uncovers the key shifts shaping the industry and the strategies fueling sustained impact. 


Coty: Client Success Story

Subscribe to our insights

Stay up to date with the latest industry trends and topics

By subscribing you are confirming that you agree with our Terms and Conditions