WeArisma is highlighted in TechRound for its impact on influencer marketing. Founded by Jenny Tsai, the platform helps brands like Hermès and Coty enhance discoverability and drive commercial impact. As a pioneering solution with extensive global data, WeArisma offers actionable insights for effective investment in influencer activations. Read the article here.
Published On: June 8, 2023
We are delighted to share that WeArisma is featured in TechRound as one of the companies to watch.
“The company’s founder, Jenny Tsai, believes that influencer marketing should be an important tool in a marketer’s strategy to reflect the changes to how consumers discover brands and products, shifting from brand owned channels and search engines to recommendations from influential third-party sources (“Earned Media”), such as press, influencers and celebrities
Since its inception in 2015, WeArisma’s platform has been used by some of the world’s most valuable luxury and Fortune 500 companies including Hermès, Coty and New Look to grow brand discoverability, affinity and drive commercial impact.
WeArisma was one of the first influencer solutions and according to Business Insider is “the only credible independent global source of the data in the market”. It has the longest, independent global data – making it the only solution on the market that can help brands evaluate where to effectively invest their time and money when it comes to influential sources activations.
The technology has been designed so that it’s easy-to-use for everyone – from practitioners to C-level executives, providing digestible and actionable insights to help brand’s grow their earned influence and drive RoI.”
Read the article here.
Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.
In 2025, influencer gifting has evolved from glossy PR packages to something much more meaningful: intentional, relationship-driven storytelling. Whether you’re a brand in beauty, fashion, tech, or wellness, the goal is the same – build real connections that drive advocacy, not just awareness.
That message resonated strongly during our recent Influencer Gifting & Seeding webinar, where we were joined by industry leaders Grace Fung, Influencer Marketing & Communications Lead at Coty, and Abigail, Talent Manager from Primark. They shared strategic insights into how their teams are evolving traditional gifting approaches to better align with shifting consumer expectations and brand objectives.
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Stay up to date with the latest industry trends and topics
Discover how WeArisma can help you harness the power in influence, grow your brand’s presence, and achieve measurable success.
WeArisma combines the power of AI, influencer marketing and social listening to deliver smarter, scalable strategies with real impact.