Campaign Measurement and Reporting

Measure and report on your influencer 
programme impact.

How Campaign Measurement and Reporting can help you

Through our precise earned approach, we can help you evaluate the earned media channel’s holistic ROI and establish predictability of results through strategies that drive more recommendations, engage untapped audiences, and acquire customers.

We will be your trusted partner in helping you with the marketing and media budget planning process, enabling you to build scenarios of impact based on your allocations, establishing predictability of returns and comparing the channel’s effectiveness to others.

Measure the effectiveness of your influencer activations across advanced brand-building and performance KPIs

Easily create your influencer campaigns. Closely track your campaign, event or gifting in real time to identify the strengths within your ambassador portfolio and make quick optimisation decisions. Evaluate strategy effectiveness based on a wide range of qualitative and quantitative brand-building and performance metrics including Reach, Impressions, Brand Affinity, Brand Loyalty, Brand Vibe, Share of Voice, Media Value, Engagement Rate, Mentions, Clicks, Sales, CPM, CPE, CPC, CPA and more.

Assess and analyse your influencer selections by understanding whether those you endorse are reaching the right audiences and driving the desired level of growth and cultivating a positive brand image. Benchmark how influencers have performed for you versus other brands in your industry. Produce detailed campaign performance reports with one click and export all campaign content with one click.

measure

Customise any KPI based on your organisation’s requirements

We are committed to ensuring that we are providing your organisation with a single source of earned media measurement and consistent global language to evaluate your performance. We have the unique capabilities to customise any KPI to your tailored requirements helping ensure consistent, transparent performance tracking across your global brand portfolio and organisation.

customise-kpi

Forecast future strategy effectiveness 

Forecast campaign effectiveness based on precise individual influencer performance across different social platforms, geographies and content types. Measure the gap between your current and potential success and identify key areas of improvements to inform future performance targets.

Showcase the success of your activations with digestible insights and beautiful reporting

Showcase which influencer, content, platform and creative strategies are driving your success through precise, digestible and actionable culturally-nuanced insights. Showcase the cultural and strategic impact of your campaigns. Compare brand perception and sentiment across different markets and audiences. Produce beautiful, bespoke reports customisable to your organisation’s needs to showcase the impact of your strategies. Add your logos, customise colours and fonts and make them your own.

Testimonials

Why our clients love us

WeArisma is trusted by the world’s most precious brands. But don’t just take our word for it; hear what our clients are saying about us and explore our case studies.

Insights

Stay Up to Date with Our Latest Industry Insights

Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.

Dior, Louis Vuitton, Cartier Among Social Media Winners

WeArisma’s 2025 State of Luxury Report has been featured WWD! Amongst the numerous metrics for luxury brands to benchmark against competitors, we highlight Resonance and Virality as crucial, underlooked criteria.

Unlock the Future of Beauty Influence

WeArisma’s Beauty 2025 State of Influence Interactive Report – Your Essential Guide to Beauty Brand Success in the Digital Age. 

The beauty landscape is evolving. Traditional strategies no longer guarantee success – Resonance, Virality, and Authentic Engagement are beginning to define market leaders. 

Our latest Beauty 2025 State of Influence Report uncovers the key shifts shaping Skincare, Makeup, and Fragrance, and the strategies fueling sustained impact. 

Influential voices have delivered outstanding Ripple Impact for the world’s top-performing beauty brands, collectively reaching and engaging far more consumers than brand owned social media channel. They:

Reached up to 26X more consumers, generated up to 19X higher EMV, produced up to 73X more content, and drove up to 83X greater Engagement

This interactive report lets you explore key performance metrics, compare data across countries, and discover which luxury brands lead the rankings.

 

 


Coty: Client Success Story

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