WeArisma’s CEO, Jenny Tsai, highlighted the need for greater inclusivity in tech investment in her TechRound feature for International Women’s Day 2024. Noting that only 3% of capital investment in 2023 went to all-female founder teams, Tsai emphasizes the importance of directing more capital to female entrepreneurs to transform the tech landscape. Read the full article to explore more inspiring women in tech.
Published On: March 13, 2024
WeArisma’s CEO Jenny Tsai, has been featured in TechRound, celebrating International Women’s Day 2024, a day dedicated to celebrating the achievements of women globally and a chance to advocate for inclusivity and equality in the tech world and everywhere else.
Jenny Tsai tells TechRound “Only 3% of capital investment raised in 2023 was by all-female founder teams according to the latest State of European Tech Report. This is an increase of just 1% since 2019, showing that although there is some improvement, the industry still has a long way to go.”
“Inspire Inclusion is therefore a pertinent International Women’s Day theme for 2024, and inclusive investment must be included in this – not just for women in tech but across all industries. If more capital was directed to female entrepreneurs, we may have a very different landscape in terms of IPOs and unicorns.”
Read the article to see more inspiring women in tech here!
Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.
Brands use both paid influencers and unpaid advocates to drive awareness and engagement. While influencers are compensated for their endorsements, true brand advocates promote products out of genuine enthusiasm, making their support more trusted and impactful. Striking the right balance between paid and organic advocacy is key, and tools like WeArisma help brands identify, measure, and optimize both. Understanding how to develop and engage these advocates—whether unpaid champions or strategic partners—can provide a significant advantage.
Stay up to date with the latest industry trends and topics
Discover how WeArisma can help you harness the power in influence, grow your brand’s presence, and achieve measurable success.
WeArisma combines the power of AI, influencer marketing and social listening to deliver smarter, scalable strategies with real impact.
