Our industry-first tool empowers forward-thinking brands and agencies by leveraging global earned media data for visual analysis, enabling them to lead the way in influencer marketing, enhancing brand visibility, and staying competitive in a rapidly evolving marketing landscape.
Published On: July 9, 2024
Our industry-first tool leverages our global earned media data beyond keyword searches. It uses visual analysis to identify featured items, traits, people, text in images, and more within influential sources’ content, positioning forward-thinking brands and agencies to lead the way and boost their earned media strategy success.
Marketers must explore AI developments as they are transforming the marketing landscape. With Google’s announcement on using Generative AI in search, brand discoverability will face challenges, with analysts predicting a decrease in direct traffic to websites by up to 40%, making word-of-mouth and influencer marketing more crucial.
Leveraging our AI-powered visual search tool, brands and agencies are now empowered to:
🔍 Find and partner with influencers celebrating life events that align with brands and products.
🌍 Ensure influencer communities are diverse and inclusive.
💁 Deliver striking visual consistency across all social and influencer campaigns.
🤖 Identify the right influencers for successful cross-brand collaborations.
👀 Gain insights into competitor visual influencer strategies to maintain a competitive edge in the market.
Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.
Brands are increasingly blending traditional advertising with influencer marketing to create powerful, unified campaigns that maximize reach and engagement. By leveraging the broad visibility of traditional media alongside the authenticity of influencer partnerships, they’re achieving the best of both worlds—credibility and connection.
Stay up to date with the latest industry trends and topics
Discover how WeArisma can help you harness the power in influence, grow your brand’s presence, and achieve measurable success.
WeArisma is a specialist in precision earned media and influencer marketing trusted by leading brands and agencies globally. We leverage cutting-edge AI and unparalleled global data and insights to predict creative strategies that drive brand influence, grow communities, and optimize business results—removing guesswork, reducing risk, and ultimately driving real business growth.
