A new report by London-based WeArisma reveals that engagement rates soar when celebrities mention their outfits on social media, even briefly. We are thrilled to share our feature in Women’s Wear Daily, focusing on the Met Gala’s most discussed brands. Discover the impact of Dua Lipa’s Chanel partnership, how collaborations with Gen Z favorites boosted engagement for Simone Rocha, Valentino, and Dior, and find out who drove a remarkable 1,945.4% engagement rate for Valentino.
Published On: May 10, 2023
“A new report by the London-based WeArisma shows that engagement rates surge when a celebrity talks on social media about what they are wearing, even if the mention is brief.”
We are delighted to share WeArisma’s feature in Women’s Wear Daily on the Met Gala’s most talked about brands among influential sources.
Find out:
Read the full article here
Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.
WeArisma’s 2025 State of Luxury Report has been featured WWD! Amongst the numerous metrics for luxury brands to benchmark against competitors, we highlight Resonance and Virality as crucial, underlooked criteria.
WeArisma’s Beauty 2025 State of Influence Interactive Report – Your Essential Guide to Beauty Brand Success in the Digital Age.
The beauty landscape is evolving. Traditional strategies no longer guarantee success – Resonance, Virality, and Authentic Engagement are beginning to define market leaders.
Our latest Beauty 2025 State of Influence Report uncovers the key shifts shaping Skincare, Makeup, and Fragrance, and the strategies fueling sustained impact.
Influential voices have delivered outstanding Ripple Impact for the world’s top-performing beauty brands, collectively reaching and engaging far more consumers than brand owned social media channel. They:
Reached up to 26X more consumers, generated up to 19X higher EMV, produced up to 73X more content, and drove up to 83X greater Engagement
This interactive report lets you explore key performance metrics, compare data across countries, and discover which luxury brands lead the rankings.
Stay up to date with the latest industry trends and topics
Discover how WeArisma can help you harness the power in influence, grow your brand’s presence, and achieve measurable success.
WeArisma combines the power of AI, influencer marketing and social listening to deliver smarter, scalable strategies with real impact.
