The latest feature in WWD highlights the standout brands and moments from Milan Fashion Week, showcasing how Prada, Gucci, Versace, and Fendi dominated social media, with notable media values from celebrities and exceptional engagement rates.
Published On: October 4, 2023
In our most recent feature in WWD, we talked about the most influential brands and moments at Milan Fashion Week.
Read the full article to discover more about how:
Read the full article here
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Brands use both paid influencers and unpaid advocates to drive awareness and engagement. While influencers are compensated for their endorsements, true brand advocates promote products out of genuine enthusiasm, making their support more trusted and impactful. Striking the right balance between paid and organic advocacy is key, and tools like WeArisma help brands identify, measure, and optimize both. Understanding how to develop and engage these advocates—whether unpaid champions or strategic partners—can provide a significant advantage.
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WeArisma’s mission is to give brands the power to turn influential voices into revenue— by combining critical intelligence from social listening and efficient workflow tools to drive strategic, impactful decision-making at speed and execution at scale.
