This summer, Wearisma is hosting two industry panels: one at Campaign Brand Exchange on the future of influencer marketing with Skinade, Bomb Petite, and Cornerstone, and another at the IAB’s Social Media’s Future Evolution conference featuring Matalan, Time Inc., and ITV. Don’t miss these insightful discussions on leveraging influencers for brand success.
Published On: June 26, 2017
Keep your diary free this summer and join Wearisma at upcoming industry-led panel events that shine a light on the influencer space.
Campaign Brand Exchange
This week, Wearisma will host a panel of experts to discuss where Influencer Marketing is heading. Titled What does the future of Influencer Marketing hold? Lessons from Skinade, Bomb Petite & Cornerstone, the panel will discuss how to leverage influencers for digital marketing strategy and delve into the future of the influencer space. Join our Founder and CEO, Jenny Tsai, along with pioneering brands in the beauty and fashion industries to hear fascinating case studies and lessons for the future. Learn more here. Online registration is now closed.
Panel host
Jenny Tsai, Founder & CEO, Wearisma
Panelists
Louise Marchesin, Head of Marketing, Skinade
Jenny Liu, Founder, Bomb Petite
Isida Horncastle, Brand & Product Manager, Cornerstone
Internet Advertising Bureau UK
Wearisma will also chair a panel discussion in August titled Brands of Tomorrow: Revolutionising Social Media through influencers featuring Matalan, Time Inc. & ITV. The discussion will focus on what the surge in influencers means for brands. The panel will be a part of IAB’s Social Media’s Future Evolution conference. Learn more and register here.
Panel host
Jenny Tsai, Founder & CEO, Wearisma
Panelists
Stacey Malvern, Head of Social, Matalan
Lillian Betty, Head of Partnerships, Time Inc
Katherine Marlow, Sr. Creative Manager, ITV
Keep informed with the latest trends, reports, and case studies from the world of influencer marketing.
Both influencer marketing and traditional advertising can achieve broad reach and foster trust—yet they do so with different strengths and challenges. Influencer marketing builds trust through personal, authentic endorsements that resonate with targeted audiences, often leading to higher engagement and a sense of community. Traditional advertising, on the other hand, leverages the credibility of established platforms and can quickly raise brand awareness across a wide audience.
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WeArisma is a specialist in precision earned media and influencer marketing trusted by leading brands and agencies globally. We leverage cutting-edge AI and unparalleled global data and insights to predict creative strategies that drive brand influence, grow communities, and optimize business results—removing guesswork, reducing risk, and ultimately driving real business growth.