Join Jenny Tsai and Yves Bougon as they explore consumer responses, influencer and brand adaptations, regional priorities for 2020, long-term impacts of COVID-19, and key lessons learned with Wearisma’s recommendations.
Published On: April 2, 2020
To receive a copy of this presentation email quoting the title in the subject.Joining Jenny Tsai, our Founder and CEO will be Yves Bougon, APAC Business and Media Expert and our board advisor. Together they will share insights into the following topics:
1. How did/are the consumers responding during and after the outbreak in terms of media consumption and purchasing behaviour in APAC?
2. How did influencers and brands respond in return?
3. What are the immediate and H2 2020 priorities amongst brands in the region?
4. Given the changing consumer behaviour, what potential impact may COVID-19 have in the long run?
5. Lessons Learned and Wearisma Recommendations
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WeArisma is a specialist in precision earned media and influencer marketing trusted by leading brands and agencies globally. We leverage cutting-edge AI and unparalleled global data and insights to predict creative strategies that drive brand influence, grow communities, and optimize business results—removing guesswork, reducing risk, and ultimately driving real business growth.